The Bridges of God by Donald McGavran - Ch. 6

McGavran goes to great lengths in chapter 5 to describe People Movements and to argue for why People Movements are better than Mission Stations.

People Movements are when whole families come to Christ led by the family's head. He's not talking about individuals making decisions for Christ; he's talking about father's making decisions for their families. He's talking about those families evangelizing their extended families until whole peoples come to Christ.

I see where he's coming from, and I understand why he thinks this is the best model for Church growth. He is very preoccupied with proving that People Movements are acceptable forms of mission work. Ok. I agree, McGavran, now give me something more. Tell me how these People Movements start, and tell me how this might apply in the hyper-individualized West, because right now it seems to be a thing that only works in more communal societies.